Monica’s multidisciplinary background, mixes consumer anthropology, social trend analysis and strategy with a creative mindset, which allows her to approach
projects from a wider perspective and have a sharper vision on where's the potential for innovation in every brand that aligns with society's ever-changing needs.
Her portfolio embrace top brands such as La Caixa Bank, Fontvella, Grupo Planeta, TMB, Fira de Barcelona, KLM Air France, Universidad de Navarra, etc
She is also managing her own project, called Sodabites. They help companies become customer-centric to enhance innovation, develop products, services and brands that respond to the needs of the 21st century. We share knowledge, experience and projects