1. Discovery: We identify the concerns of society to meet new needs by businesses and transform them into business opportunity.
  2. Strategy: We coherent link these needs with company’s core business, values and marketing goals. As a result, we shape a social commitment into an efficient and appealing project for company’s stakeholders: from employees to consumers.
  3. Creativity: We create an idea to achieve the objectives of the companies from another perspective that also improves the lives of people.
  4. Cross format Communication: This idea is implemented in any communication format: social media, Internet, mobile apps, unconventional and experiential marketing actions, traditional advertising, or press release actions to reach massive media coverage.



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